Nourish Knoxville

Power of Produce (PoP) Club

The Power of Produce (PoP) Club provides a fun opportunity for children to engage in the local food system through conversations with farmers, educational games and demonstrations, and exposure to new fruits and vegetables. In addition to participating in educational activities, PoP Club kids receive vouchers to spend, allowing them to make their own shopping decisions at the market. PoP Clubs are found at farmers’ markets across the country, and Nourish Knoxville brings this program to multiple Knox County farmers’ markets.

Our PoP Club activities are made possible by our sponsors and the generous donations from our community.


2nd Saturdays, May – November at Market Square Farmers’ Market (downtown)
3rd Thursdays, May – November at New Harvest Park Farmers’ Market (north east)
4th Sundays, June – August at Eastside Sunday Market (east)
Every other Saturday, January – April at Winter Farmers’ Market (every market)


About Market Square Farmers’ Market PoP Club:

Where: at the Market Square Farmers’ Market on the Bill Lyons Pavillon (stage)
When: Every second Saturday, 9am-2pm, May through November, and the Wednesday during Knox County School Fall Break, 11am-2pm
Sponsored by Hard Knox Pizzeria.

About New Harvest Park Farmers’ Market PoP Club:

Where: at the New Harvest Park Farmers’ Market
When: Every third Thursday, 3pm-6pm, May through November
Sponsored by Knoxville TVA Employees Credit Union.

About Eastside Sunday Market PoP Club:

Where: at the Eastside Sunday Market
When: Every fourth Sunday, 1pm-4pm, June through August

About Winter Farmers’ Market PoP Club:

Where: at the Winter Farmers’ Market in Central United Methodist Church
When: Every WFM market (every other Saturday)
Sponsored by Grayson Subaru.

Field Trips:

With support from the Knox County Health Department, we host school, after school program, and summer camp groups at our Wednesday Market Square Farmers’ Market and at the New Harvest Park Farmers’ Market. If your group is interested in scheduling a PoP Club field trip, please contact [email protected].

Made possible by a grant from the Mount Rest Fund from the East Tennessee Foundation.

We are currently seeking daily sponsors for PoP Club. Please contact [email protected] or call 865-805-8687 for information.


Funding for this website provided by the Tennessee Agricultural Enhancement Program

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